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Creativity, Innovation and Organizational Culture
Stará, Jana ; Štofilová,, Jana (referee) ; Franková, Emilie (advisor)
This thesis focuses on defining concepts of creativity and innovation in business context. It analyzes methods which may lead to enhancement of creativity in order to increase value of business for customer as well as to develop the business itself. This work also includes real application of selected methods on management of cafe Dobra zastavka in Brno, Czech Republic.
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Creativity and development of creativity
Nebřenská, Dagmar ; Šnýdrová, Ivana (advisor) ; Froněk, Jan (referee)
The purpose of my Bachelor's degree thesis is to analyse creativity and possibilities of development of creativity. The thesis is composed of nine chapters, each of them dealing with different aspect of creativity. Introductory chapter defines term creativity from different points of view as well problems connected with its defining. Then is provided an outline of historical concepts of creativity. Next part of text examines creative personality, deals with concept of creative personality, Guilford's aproach to creativity, features of creative personality, interrelationship of creativity and intelligence, interrelationship of creativity and motivation, selected aspects of brain's function for creativity. Then are described fases of creative process , a role of fantasy in creative process, types of creative product and criteria of creative product. Next portion concentrate on perceptional, intellectual, emotional and environmental barriers to creativity and provides Guilford's Creative Problem Solving. Then are described selected techniques of development of creativity, brainstorming, brainwriting, synectics and lateral thinking. Conclusions are drawn in Chapter Nine. Increasing attention is paid to phenomenon of creativity. Creativity is considered to be generally applicable key competence, development of...
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Creativity, Innovation and Organizational Culture
Stará, Jana ; Štofilová,, Jana (referee) ; Franková, Emilie (advisor)
This thesis focuses on defining concepts of creativity and innovation in business context. It analyzes methods which may lead to enhancement of creativity in order to increase value of business for customer as well as to develop the business itself. This work also includes real application of selected methods on management of cafe Dobra zastavka in Brno, Czech Republic.
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Proposal of system tools for support of creativity of employees
Valíčková, Kateřina ; Klán, Petr (advisor) ; Hassmann, Josef (referee)
The aim of the thesis are the recommendations and proposals focusing on the development of creativity using IT. The results of the work are based on a detailed model of the analysis conducted with the employees of the actual company Sedláček s. r. o. The work further identifies and analyzes the facts relating generally to creativity, the creative features of the personality and the organization and management of projects. At the conclusion of the work is evaluated the current situation in the company and are set out recommendations that organisations of a similar type may implement.
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The development of creativity in educational process
FLAŠKOVÁ, Petra
This thesis consists of two parts theoretical and practical. In the theoretical one, definition of creativity, terms connected with creativity such as intelligence, imagination, age, barriers and methods of developing creativity are mentioned. Every creative process has its stages and it is also possible to enumerate qualities of a creative personality that a good creative teacher should have. Art lessons represent one of many options how to develop creativity and an art project is a very good tool for that. Students accommodated in a student's hall of residence that comes under schools OA,SOŠ and SOU in Třeboň are participants of this project. These students are about 16-18 years old. The art project called "Člověk napříč časem" represents the second part of this thesis. At the beginning of this part, I mention inspiration for this project and I explain its structure. The aim of this project is to make the participants think about values, relationships, communication among us and also to make them think about themselves while emphasising environmental education. One of the sub-goals of this project is naturally also the development of creativity and to find out whether it is possible with this group.
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Creative thinking and it's support in managerial practice
Dvořák, Radek ; Franková, Emilie (advisor) ; Hubinková, Zuzana (referee)
The presented thesis deals with creativity, creative thinking and its support in managerial practice. Creative thinking and innovations are very sought after these days, that's why it is important to understand how they relate to corporate governance and how management should support their employees in this field. The goal of this thesis was find out, how analyzed company supports creative thinking of their employees and how management contributes to creating an environment that supports creativity. To fulfill the goal of the thesis, research was undertaken in the form of analyzing the company's documents, observation, interviews and a questionnaire. Based on the discovered results, it will be possible to identify the current state of the company and then put together recommendations and proposals for changes. These changes should be helpful to improve creativity amongst employees and hence improve the company's economic effectiveness.
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Possibilities of employees creativity development in selected organization
Pochman, Martin ; Franková, Emilie (advisor) ; Lukeš, Martin (referee)
This diploma thesis deals with the creativity and the options of its development. Creativity is part of everyday human life. The prosperity of any business organization depends on its innovative capabilities. The main source of innovation are company employees, especially those who raise most the creative potential of the company. A partial goal of this work is to theoretically describe the topic of creativity and its importance for business organization. Theoretical pieces of knowledge in area of creativity are followed by their practical application in concrete organization. The main objective of this thesis is to analyze the creative environment of the selected company. This company is a market leader in dairy products in the Czech Republic. Necessary informations to determine the strengths and weaknesses of the company in the area of creativity were obtained by the method of interview and questionnaire On the basis of received informations are suggested personal recommendations to the company.
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Employees creativity development
Šimůnková, Vendula ; Franková, Emilie (advisor) ; Lukeš, Martin (referee)
The main topic of the diploma thesis is creativity and its function in CIE Automotive company in Valašské Meziříčí. Creativity is the integral part of personal and working life of each person. It influences the ability of the company to react to possible changes and it can also dramatically influence the existence and prosperity of the whole company. CIE Automotive is an important supplier in automobile industry. In a long term the company faces lack of support and development of creativity of its employees. The main aim of the thesis is to explore the relation of CIE Automotive employees to creativity and on the basis of this information formulate a suggestion of new project for creativity development in CIE Automotive. The theoretical part is dedicated to specification of essential definitions associated with creativity and its function in the company. In the thesis are used two main methods for necessary data finding - interview and questionnaire. On the basis of received information are suggested recommendations to CIE Automotive and created entirely new program to support the development of creativity among employees in the above mentioned company. In the practical part the emphasis is placed on weakness identification resulting from the interview with HR manager and mentioned questionnaires. Weaknesses are considered to be insufficiently creative atmosphere, lack of team support, inefficient communication in the company and vague program for creativity support. Considering the weaknesses, there are recommendations suggested how to focus on improvement of weaknesses and also created a new program to support creativity - REGIA IDEA.
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